Archive for the On-page Optimization Category

Part of On Page Optimization in SEO

Posted in On-page Optimization with tags , , on April 9, 2009 by Sangeeta Ghodke

What is Search Engine Optimization?

Search Engine Optimization is the process of enhancing the visibility of a website on search engine listings. It refers to a list of marketing tools required to arrange a website in order to increase its rankings in the context of the result of pages of search engines and directories.

There are two main types of factors in search engine optimization:

1. On page Optimization

2. Off Page Optimization

On Page Optimization:

On Page Optimization is a technique by means of which your web page gets a high ranking on various Search engines like yahoo, Google MCN etc. On page factors are directly related to the content and structure of the website.

Features of On Page Optimization:

Title Tag: This is an area in a web page where the text is placed that shows the title of the website on the very top of the web browser window. Search engines use title tags to make a link in search results.

Meta tag description: A Meta Tag Description is a part of web page coding that gives the basic description about the website. This should focus on the website because Meta tag description plays a very important role in web page ranking.

Meta Tag Keywords: Meta Tag Keywords play the similar role as meta tag description for highlighting the importance of a website.

Keyword Density: A particular percentage of keywords used on a web page are called keyword density. A keyword must be used in a web page from 2% to 8 % for good page ranking. This technique is the backbone of Search Engine Optimization.

URL Structure: If you want your website to rank well then your URL of website must be related to the context of the website.

Benefits of On Page Search Engine Optimization:

When creating or updating a commercial website it should be taken into consideration that the products are made more attractive for the viewers. At the same time it must be taken into account that the ability o gain more exposure with a broader target audience has its own benefits. Most websites need to reach out to a larger target audience in order to enhance their business. On Page Optimization allows a higher page ranking and based on a specific keyword or phrases they enter. This process identifies those keywords that will benefit a particular website and uses them in such a way that it gets a higher page ranking when those keywords are searched.

Most searchers only use first page displayed websites on their searches because this is where the pages with higher page rankings are displayed, which translates into these pages find the highest relevance to their keyword searches. This makes it even more vital that each website comprehends the significance and the knowledge necessary to adapt their websites to benefit from Search Engine Optimization.

An understanding of Search Engine Optimization provides the website a higher ranking in the world of search engines. By taking advantage of optimization techniques, more searchers will gain faster access to the particular website. If the website has something worthwhile to offer then this strategy that should be implemented immediately.

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Website design and development.


On-page Optimization

Posted in On-page Optimization with tags , on November 17, 2008 by Sangeeta Ghodke

On Page Optimization is one of the very first step of SEO

Why it is so important?

Well I am telling you a very shortly. If we are doing proper on-page optimization for our website  we can not get only  good page rank in a search engine but also we can increase the overall understand of your website for our visitors.

Some Important On-page Optimization Factors:

1) Title Tag Optimization

2) Meta Description tag optimization

3) Keyword Optimization

3) HTML Tags

* Good content : When you are working in on page Optimization you wont good content. It means you write any article about any topic check the spelling & grammar very care fully. And check the hole article in copy casep software. Than you post your articles.

* Title tag : Title tag is one of the most important factors in optimizing. Title tags word position is the top. Title tag is the user will see  the top of browser window. And title tag help also search engine what the page is about.

Some Useful tips how to write title tags :

1 ) Use keywords & keywords phrases related to your web page in the Title Tag.

2) Title tag start with the most effitve keywords.

3) Title tag length 60 to 65 characters (including space)

4) Don’t use repeated keyword again and again in the title tag. It’s bad effitve for our ranking.

5) Always use the releted keywords in title tag.

6) Don’t use company name in title tag.

7) Check the spelling and grammar in title tags

8) And also check the found type It’s Always regular (don’t use Italic or anybody)

* Description tag : Meta  description tag displayed below the title tag in search result. Description tag place between <Head> </Head>. it is place always after the title tag and before the meta keyword tag. Meta description tag means a brief and short summary of our page. Meta Description tag useful for search engine to index pages.

Some Useful tips how to write title tags Description tag :

1) Use dynamic, easy language

2) Use keywords in description tag.

3) Do not use longer description. Meta description tag should be only 140 to 200 characters.

4) Do not repeat the same keyword in meta description tag.

5) When you writing meta description tag use only first letter capital.

6) Meta description tag  length only 170 characters

* keyword tag : Keywords are single word that appear the most in page. Our web site will than be Indexed base on our keyword.

Some Useful tips how to write Keyword tag :

1) Use the one keyword only two or three times

2) Do not use common words eg ‘the’, ‘and’, ‘of’spiders ignor them.